OUR GOALS

Let’s make voting more accessible for ALL Americans

Our ongoing goal is to make voting more accessible for all Americans, especially those who are historically disenfranchised by the voting process. Our plan is to use text messages, direct-mail, and digital ads to meet people where they are and remind them that their participation in the electoral process is imperative for our democracy. We are dedicated to experimentation and testing to ensure we’re reaching our target audience in the most impactful way.

Overall — We believe when we all vote, we all win! So our goal is to increase voter participation to make that a reality.

TARGETS

We’re focused on experimentation and testing in the following States where specific needs exists to reform voting – from stopping voter suppression laws to reaching historically underrepresented communities with a low voting record in the state:

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